Increase Revenue Via Recycling

The Corrugated Packaging Alliance (CPA, Indianapolis) will mail posters and brochures to retailers in January, explaining how to increase revenue and take advantage of the new recyclability standard for corrugated shipping containers.

These posters provide information on the new corrugated industry certification mark that enables users to easily identify recyclable corrugated materials which have been treated for water and water vapor protection, including those treated with new wax alternatives, and certified recyclable under the new, voluntary industry standard.

Informational materials will be sent to grocery retailers, fresh produce growers and shippers and protein suppliers, to help them understand and benefit from the new recyclability standard. Retailers will receive a brochure and information on how to order free educational signage for display in areas where corrugated is sorted for recycling. The bilingual posters provide an easy visual reference to help employees identify and sort containers that are certified recyclable and marked with a Corrugated Recycles symbol.

"The corrugated industry is excited about the new recyclability standard for corrugated and its potential benefits to retailers and the environment," said Dwight Schmidt, CPA's executive director. "The new standard enables retailers to maximize their OCC recycling revenues by requesting packaging that is certified recyclable. It demonstrates our continued commitment to increasing corrugated recycling even beyond the 73% that is currently recovered for recycling -- already more than any other packaging material. The CPA is providing retailers with resources and information to help them educate employees about the standard and properly identify and sort those containers for recycling."

Source: Corrugated Packaging Alliance

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