New Service Helps Vendors Go-to-Market in Asia

ARC Advisory Group has announced the availability of a new strategic service focused on the Asian manufacturing and logistics markets. The Asian Strategic Market Service (SMS) provides competitive and market intelligence to support solution providers and vendors going to market in the Asian region.

The new Asian Strategic Market Service provides its members direct access to the most current information and analysis on the Asian markets. As an objective third party, ARC provides a global perspective along with dedicated research centers in China, Japan and India. For companies based outside Asia, the program provides support for establishing and growing new sales channels in Asia quickly and effectively.

Uniquely structured to assist companies with their most strategic marketing initiatives and increase their market visibility, the service is intended to support providers of hardware, software and services to the manufacturing and logistics industries. Strategic analyst support includes a combination of market data, competitive intelligence and market support to help companies more effectively grow their market share. Additional SMS program benefits include strategy planning support; quarterly briefings with analyst; go-to-market marketing audit/review; speaker engagement; ARC researched White Paper and an ARC Regional Market Research Study.

Further information can be obtained by contacting ARC Asia regional offices in Tokyo, Japan and Shanghai, China: Shuji Abe, Bin Zhou, and Arcot V. Rajabahadur.

For more on ARC Advisory Group, visit www.arcweb.com.
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