Jungheinrich Retires the Multiton Brand

Effective today, Jungheinrich Lift Truck Corp. (Richmond, Va.) announced that it will fully integrate its Multiton business into its core product lines. The phase-out of the Multiton brand name is now in progress and is scheduled for completion by October. This phase-out represents the final stage of the January 1, 2005 corporate merger between Jungheinrich Lift Truck and the Multiton MIC Corporation.

Multiton was founded in 1951 and began producing hand pallet trucks and machine moving dollies in a small workshop in Port Washington, N.Y. In 1976, Multiton became part of the Jungheinrich Group of Germany, and its brand, product line and dealer organization became a sales division of Jungheinrich. This partnership resulted in an expansion of the Multiton product line to include high lift hand trucks, electric walkie pallet trucks and stackers.

With the exception of the new Jungheinrich branding, documentation and model names, the Multiton units will remain identical to the original models and all product warranties will remain in force. A few products will be discontinued, including the Mark Series of machinery moving dollies (roller skids) and the M50 manual pallet jack. Jungheinrich also expects to discontinue the EME light duty electric pallet truck.

“The retirement of the Multiton brand will allow us to streamline our internal operations, enhance our communication, and promote a stronger relationship between Jungheinrich and its dealers, and our entire customer base,” said John Sneddon, president, Jungheinrich Lift Truck Corp. “This transition also dovetails with Jungheinrich's corporate commitment to responsively meet the unique needs of the North American marketplace by expanding its product scope and its service capabilities.”

Source: Junheinrich Lift Truck.

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