Rockwell Automation Announces Strategic Alliance With Weidmuller Holding AG

MILWAUKEE, - Rockwell Automation, Inc. (NYSE: ROK), a leading global provider of industrial automation power, control and information solutions, today announced a strategic alliance with Weidmuller Holding AG.

This includes a series of relationships that will enhance Rockwell Automation's position as a leader in providing IEC connection products. The multi-dimensional alliance consists of: a master brand label agreement; a technology/design exchange; joint product development; and, the acquisition of Weidmuller's North American sales assets.

As a result of this acquisition, Rockwell Automation will assume responsibility for Weidmuller's sales operations in North America, which includes about 170 employees operating in Richmond, Va., Markham, Ontario and Puebla, Mexico.

Connection products play a key role in linking various factory automation devices and represent an increasing percentage of total system value. The alliance broadens the access of Rockwell Automation to leading products and technology, increasing its global scale, which is important to growing sales in its components business.

"This alliance is a key step forward in the growth strategy of our components business," said Ted Crandall, senior vice president, Rockwell Automation. "Very quickly, we are better able to help customers in North America gain access to this leading technology. Also, through this alliance with Weidmuller, we will have the ability to integrate contemporary connection technology on a global scale."

"This strategic partnership enables us to increase the growth potential in the North American market," said Thomas Hagen, president and CEO of Weidmuller. "With Rockwell Automation as a strong partner, Weidmuller gains strength in the market and achieves the Weidmuller vision of setting standards."

Rockwell Automation, Inc. is a leading global provider of industrial automation power, control and information solutions that help customers meet their manufacturing productivity objectives. The company brings together leading brands in industrial automation for Complete Automation solutions, including Allen-Bradley controls and engineered services and Rockwell Software factory management software, Dodge mechanical power transmission products, and Reliance Electric motors and drives. The company also is a provider of contact management technologies and applications that help companies more efficiently manage interaction with their own customers. Headquartered in Milwaukee, Wis., USA, the company employs about 22,000 people serving customers in more than 80 countries.

Weidmuller is the leading manufacturer of components for electrical connection technology. The company offers a wide spectrum of products from terminal blocks and connectors to electronic components and custom connection solutions. The company also offers a market- and customer-oriented product portfolio for target groups in industrial and process technology and transportation engineering. Weidmuller has a strong international orientation. Headquartered in Detmold, Germany, Weidmuller has about 2,800 employees and production facilities, sales companies and agencies in 70 countries.

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