Partners Develop RFID Compliance Initiative

Oct. 1, 2003
ATLANTA - Manhattan Associates, Inc. (Nasdaq: MANH), the global leader in providing supply chain execution (SCE) solutions, announced that Henkel Consumer

ATLANTA - Manhattan Associates®, Inc. (Nasdaq: MANH), the global leader in providing supply chain execution (SCE) solutions, announced that Henkel Consumer Adhesives, Inc. (HCA) has chosen Manhattan Associates to develop a fully enabled Radio Frequency Identification (RFID) system for delivering products to HCA's retail customers. HCA develops, markets and distributes Duck brand products, including Duck Tape®, and carries a proud heritage of being one of the industry's largest suppliers of these products to major retailers. Manhattan Associates and HCA will work together to design, source and assemble the hardware and software required to successfully pilot and roll out a full-scale RFID solution.

"At Henkel Consumer Adhesives, we pride ourselves in our ability to meet and exceed our customers' requirements and it is becoming increasingly clear how important RFID will be to them and to us," said Gene E. Obrock, vice president operations at Henkel Consumer Adhesives. "The clock is ticking, and Manhattan Associates is the partner that will help us to address the demands of compliance with our retail customers. Manhattan Associates has already made great strides in the development of RFID-enabled supply chain execution applications, and when it came time for us to take the first steps with RFID they were the natural choice to be our trusted partner."

RFID compliance is now one of the highest priority items facing consumer goods organizations today. Recent announcements from Wal-Mart and anticipation of future announcements from other retailers are the driving force behind HCA's decision to move forward with an RFID solution. Manhattan Associates has been active in the development of RFID compliant SCE solutions for some time and brings extensive RFID experience to its relationship with Henkel, including its membership in the Auto-ID Center and partnerships with several leading RFID vendors.

"Wal-Mart's RFID compliance announcement was a watershed event for the supply chain industry," said Eric Peters, senior vice president, products and strategy at Manhattan Associates. "Those companies that want to maintain their leadership position must begin their RFID initiatives now. Manhattan Associates has a track record of success in helping companies meet compliance requirements as evidenced by our retail compliance guarantee and we relish the opportunity to work closely with Henkel Consumer Adhesives in helping them to meet their customer's RFID compliance demands."

Manhattan Associates, Inc., is a global leader in providing supply chain execution solutions. We enable operational excellence through our warehousing and distribution, transportation and trading partner management applications. For more information about Manhattan Associates, visit

Henkel Consumer Adhesives, Inc. develops and markets a broad array of imaginative products for the home, school and office under the Duck and Loctite brands. For additional information, please visit