FedEx Football Recognition Benefits Kid Safety

Sept. 9, 2009
FedEx Air and Ground NFL Players of the Week will benefit pedestrian safety efforts

Fans can vote for the National Football League's best “air” and “ground” players each week in a FedEx-sponsored program that benefits local Safe Kids USA programs.

FedEx kicked off its sixth annual FedEx Air & Ground NFL Players of the Week program. The program recognizes outstanding on-field efforts by NFL quarterbacks and running backs each week. It also supports Safe Kids USA, a national non-profit organization working to prevent accidental injuries to children.

Each Tuesday during the regular NFL regular season, the NFL will announce six nominees for the FedEx Air & Ground Players of the Week. Three for air and three for ground. Fans will vote by logging into, and players delivering the best performance will be recognized each Friday. As part of that recognition, FedEx will donate $1,000 in each winning player's name to their local Safe Kids coalition.

FedEx Air & Ground Players of the Year will be announced prior to Super Bowl XLIV. Lead analyst for CBS Sports and former New York Giants quarterback Phil Simms will once again serve as the voice of the program. “FedEx understands the need for a winning game plan both on and off the field, so it’s a natural fit for them to recognize the NFL’s best Air and Ground players,” said Simms. “As a father of three, I appreciate FedEx supporting Safe Kids USA and its commitment to making our communities safer, which is why I believe in this program.”

In addition to the NFL’s best Air and Ground players, the FedEx Air & Ground NFL Players of the Week program works to deliver safe kids by continuing the company’s 10-year relationship with Safe Kids USA. According to Safe Kids, the need to improve pedestrian safety is greater than ever. In fact, the organization recently completed new research on distracted drivers in school zones, which shows one in six drivers is doing something other than focusing on the road as they drive, whether it’s using their cell phone, eating, or other diversions.

In addition to the weekly donations to local Safe Kids USA coalitions on behalf of the winning Air and Ground players, FedEx will also continue to deliver Safe Kids by hosting several pedestrian safety “clinics.” The company noted, these events will teach valuable pedestrian safety lessons to students, as well as showcase new FedEx grants to local coalitions for much-needed safety improvements.

“Thanks to FedEx support from the Air & Ground program last year, we were able to make valuable safety improvements in cities from coast to coast,” said Moira Donahue, Safe Kids USA program director. “The funding enabled our coalitions to construct new sidewalks and crosswalks in high-traffic areas, install radar speed feedback signs and improve lighting in pedestrian walkways. We also provided valuable safety training for children, safety patrols and crossing guards, all to advance our mission of injury prevention for child pedestrians.”

Safe Kids USA is a member of Safe Kids Worldwide.

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